As a startup, making a financial model is hard. My former boss had a saying in reference to startup models: "Half these assumptions are...

Traction is important to any startup. It can be used to show that your problem is actually something your customers care about or that...

Business plan, check. Early traction, check. Happy customers, check. Financial model, check. Pitch deck, check. Investment, not so fast....

"How big is your market?" It's a common question from investors, after all, it's one of the most important evaluation criteria for an...

So you have started your business, acquired some customers, and now it's time go raise your first round of money from investors. This is...

If you're at home and you want a drink of water, what do you do? If you're like most people, you grab a glass, walk over to the nearest...

I have seen thousands of pitch decks and all of them have at least one slide on competition. Unfortunately most startups use this slide...